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The Cost Of Free and the Power of Believing in Your Brand

Nov 3, 2025

The Cost Of Free and the Power of Believing in Your Brand

Every new year brings a fresh start, and in Yuma, that fresh start looks a little different. It looks like small business owners who have poured their hearts into what they do. It looks like nonprofits who are working hard to lift others up. It looks like people who have proven that passion and persistence can carry you far, even when resources are limited.
That’s what New Year, New Yuma is all about.

Blake Wilde - Destructo Boy

Jan 27, 2021

Art Book Contest

In the summer during the pandemic during 2020 Imaginary Friends design studios wanted to inspire some local creativity in Yuma, Arizona.

Our Bookshelf

Mar 2, 2020

What’s On Our Bookshelf?

Jon Perry, the owner of Imaginary Friends, provides the staff with a bookshelf filled with non-fiction materials for honing their crafts and business skills.

A Tale of Two Watch Bands

Dec 17, 2010

A Tale of Two Watch Bands

Let me start out with what should be an obvious disclosure. It is ridiculously easy to play Monday morning quarterback, even easier still when one has no skin in the game.

Hype

The Cost Of Free and the Power of Believing in Your Brand

Nov 3, 2025

The Cost Of Free and the Power of Believing in Your Brand

Every new year brings a fresh start, and in Yuma, that fresh start looks a little different. It looks like small business owners who have poured their hearts into what they do. It looks like nonprofits who are working hard to lift others up. It looks like people who have proven that passion and persistence can carry you far, even when resources are limited.
That’s what New Year, New Yuma is all about.

Two Tiny Tales - Julie Pilkington

Sep 12, 2022

Visual Storyteller Contest Press Release

Imaginary Friends design studios announces that they will be hosting a sneaker drive from now through Veteran's Day, November 11th, in order to raise funds for Veterans 5-9, an Arizona-based non-profit organization.

Got Sneakers Fundraiser

Sep 12, 2022

Sneaker Drive Press Release

Imaginary Friends design studios announces that they will be hosting a sneaker drive from now through Veteran's Day, November 11th, in order to raise funds for Veterans 5-9, an Arizona-based non-profit organization.

2022 Visual Storyteller Contest Deadline - Imaginary Friends design studios

Sep 5, 2022

2022 Visual Storyteller Contest

Imaginary Friends is hosting the 2022 Visual Storyteller Contest! This contest allows you to make your publishing dreams a reality. Every entry will be judged by our panel of judges who have experience with visual storytelling and are given constructive feedback, which can help contestants grow as artists; they’ll also get professional-level guidance on what it takes for them to become successful professionals in this industry.

Blake Wilde - Destructo Boy

Jan 27, 2021

Art Book Contest

In the summer during the pandemic during 2020 Imaginary Friends design studios wanted to inspire some local creativity in Yuma, Arizona.

Silver Spur Rodeo

Feb 11, 2020

Silver Spur Rodeo Redesign

This year we helped them change their look. Our team of Remagineers helped the Rodeo achieve a fresh look by updating their program, invites, social media headers, billboards, posters and certificates.

Loot

The Cost Of Free and the Power of Believing in Your Brand

Nov 3, 2025

The Cost Of Free and the Power of Believing in Your Brand

Every new year brings a fresh start, and in Yuma, that fresh start looks a little different. It looks like small business owners who have poured their hearts into what they do. It looks like nonprofits who are working hard to lift others up. It looks like people who have proven that passion and persistence can carry you far, even when resources are limited.
That’s what New Year, New Yuma is all about.

Know

The Cost Of Free and the Power of Believing in Your Brand

Nov 3, 2025

The Cost Of Free and the Power of Believing in Your Brand

Every new year brings a fresh start, and in Yuma, that fresh start looks a little different. It looks like small business owners who have poured their hearts into what they do. It looks like nonprofits who are working hard to lift others up. It looks like people who have proven that passion and persistence can carry you far, even when resources are limited.
That’s what New Year, New Yuma is all about.

The Mourning After; Keeping the Promise

Oct 2, 2025

The Mourning After; Keeping the Promise

There are seasons when being a professional and being human pull hard in different directions. This is a story about holding both. My mother lived for years with a rare autoimmune illness that inflames the muscles. Her mind stayed bright. Her body did not always cooperate. The disease chipped away at what she could do, and I watched my dad become her primary caregiver as the daily tasks multiplied and the world closed in around them. Through it all she was a teacher. Math was not only her subject. It was her craft and her service. As her kids left for college, the classroom became the center of her life. She stayed after school to help, sponsored clubs, and believed that effort reveals potential. She measured success in the small victories of students who finally saw how a problem worked and in the confidence that followed.

We Were So Good We Lost a Client

Aug 29, 2025

We Were So Good We Lost a Client

There is a strange kind of pride in telling this story. A few years back, a skilled home health provider here in Yuma sat at the edge of a plateau. Advantage Health had solid clinicians, steady referrals, and a reputation for caring, yet they struggled to stand out.

From Apologies to Appreciation: Why Thank You Is Stronger Than I'm Sorry

Aug 1, 2025

From Apologies to Appreciation: Why Thank You Is Stronger Than I’m Sorry

There's a phrase most of us learn early: "I'm sorry." We're taught to use it for every bump, delay, or disruption, whether we're truly at fault or not. It's polite, after all. Over time, this habit can become something heavier, an invisible backpack filled with unnecessary shame. I know, because I spent years carrying it myself.

23 Years Later: 22 Years of Failing, One of Success

Jul 10, 2025

23 Years Later: 22 Years of Failing, One of Success

When I started Imaginary Friends Design Studios back in 2002, I had a creative itch, a little bit of stubbornness, and a lot of hope that if I just worked hard enough, delivered a great product, people would come and everything would work out. I dove in, took on every job I could, and convinced myself that “making it” meant keeping the lights on and surviving from month to month. Year after year, I poured my energy into serving clients, building a reputation, and trying to do things the “right” way—at least, as I understood it then.

From Tough Love to Bold Design

May 22, 2025

From Tough Love to Bold Design

At one time when I strolled through a store in Yuma with my mother, I heard it:
“Mrs. Perry! You were the toughest teacher I ever had—but what you taught me changed my life.”

They Don’t Come Just Because You Built It

Feb 13, 2025

They Don’t Come Just Because You Built It

For years, I believed that if I simply poured my passion and skill into creating beautiful designs, success would find me. In the early days of my business, I worked tirelessly—investing in top-of-the-line equipment, hiring the best talent I could find, and even adding extra services like photography and virtual tours. I was convinced that presenting an impressive portfolio and a shiny new building would bring clients knocking on my door.

Harnessing the Power of Color

Feb 27, 2024

Harnessing the Power of Color

UNDERSTANDING COLOR THEORY FOR EFFECTIVE PRINT DESIGN
In the world of print design, color plays a vital role in capturing attention, conveying messages, and creating visual impact.