Every new year brings a fresh start, and in Yuma, that fresh start looks a little different. It looks like small business owners who have poured their hearts into what they do. It looks like nonprofits who are working hard to lift others up. It looks like people who...
There are seasons when being a professional and being human pull hard in different directions. This is a story about holding both. My mother lived for years with a rare autoimmune illness that inflames the muscles. Her mind stayed bright. Her body did not always...
There is a strange kind of pride in telling this story. A few years back, a skilled home health provider here in Yuma sat at the edge of a plateau. Advantage Health had solid clinicians, steady referrals, and a reputation for caring, yet they struggled to stand out....
There’s a phrase most of us learn early: “I’m sorry.” We’re taught to use it for every bump, delay, or disruption, whether we’re truly at fault or not. It’s polite, after all. Over time, this habit can become something...
When I started Imaginary Friends Design Studios back in 2002, I had a creative itch, a little bit of stubbornness, and a lot of hope that if I just worked hard enough, delivered a great product, people would come and everything would work out. I dove in, took on every...
Back in 2006 (or so), I walked into a Yuma BNI breakfast armed with two things: a track record of award-winning mortgage marketing and an oversized dose of confidence. I’d come mainly to catch up with the Arizona state director, but the moment I spotted a new face—a...
At one time when I strolled through a store in Yuma with my mother, I heard it: “Mrs. Perry! You were the toughest teacher I ever had—but what you taught me changed my life.” My mom, a math educator for more than two decades, always smiled when former students said...
My Journey from Overlooked to Understood For years, I believed that if I simply poured my passion and skill into creating beautiful designs, success would find me. In the early days of my business, I worked tirelessly—investing in top-of-the-line equipment, hiring the...
Setting up print files may seem daunting, especially if you’re new to the process. However, with a few key guidelines, you can ensure that your designs come out looking professional and polished. In this guide, we’ll cover everything you need to know to...
UNDERSTANDING COLOR THEORY FOR EFFECTIVE PRINT DESIGN In the world of print design, color plays a vital role in capturing attention, conveying messages, and creating visual impact. Understanding the principles of color theory is essential for you to effectively...
